Finally, it’s beginning to happen with more regularity. Dentist are using social media more often and more consistently.
And I couldn’t be happier!
You know how I know that more and more dentists are using social media? From the questions that I get asked when I speak at dental groups on “Let’s Get Social”. The dental groups that I spoke to a few years ago were largely unfamiliar with most aspects of social media. AND the general feeling was that social media was just a fad.
When I speak to dental groups now, the questions are completely different. They are questions that speak to knowledge about the subject but they are seeking “fine tuning”. Most dental groups that I speak to now have about 60-75% of the participants having a website and participating in at least one social media platform, if only occasionally. The questions now mostly revolve around time management issues, starting a blog and organizational tools to make posting easier.
I am so proud of my colleagues!
If nothing else, I think the dental industry not only accepts that social media marketing is not just a fad, they are actually embracing social media! I love speaking to groups about social media now more than ever. My audience is more social media savvy and they are interested in what they can do to make their social media presence more robust. I am no longer fighting to make the point that social media works. I am now collaborating with my colleagues to make their experience more positive.
And I love it!
If you need some social media tweaking, let me know…it’s what I love to do. Simply email me or fill out that “Let’s Talk” box that has popped up on the lower right hand corner of your screen.
Social media rocks!