I’d be the first to admit that I LOVE new gadgets, new technology and new tools that make my business and personal life easier. That’s why when my dental supply rep suggested that I take a look at Revenue Well to help manage business communications, I went right to their website.
Call me geeky, but I get so pumped by technology that thinks outside of the box in order to make my business run more smoothly. And RevenueWell does exactly that! Here’s what RevenueWell says about themselves:
RevenueWell is the ultimate practice marketing and patient communications suite. RevenueWell is a suite of online tools that helps you attract new patients, promote your services to existing ones and increase patient satisfaction – with zero effort from you. It uses patient and account information from your practice management system to completely automate routine patient management activities – while giving you the tools you need to grow your practice day after day.
If your business is like all of the other dental businesses out there, then, of your patients…
While you can’t do a lot about the first two statistics, you can do a lot about the last four and a tool like RevenueWell makes it intuitive.
There are strategies to reduce patient attrition through internal marketing and social media. The key is patient engagement. If you aren’t communicating with the patient, someone else is – and, most likely it is either their friends or other dental businesses that are out there. Patients with whom you never engage via social media or other means of interaction often aren’t entirely happy with their service, or they feel that the service is a commodity. One of the reasons that many patients like their hygienist and are ambivalent about their dentist is because, more often than not, the hygienist actually engages in meaningful conversations with them.
It’s all about communication and engagement.
RevenueWell makes the communication process easy, consistent and relevant. From text and/or email reminders of upcoming appointments, to follow up communication after treatment, to holiday/birthday acknowledgement, to promotional campaigns…RevenueWell has thought of everything. AND they are constantly adding new and exciting features to their suite of awesomeness. Founder Alex Nozdrin is one of the hardest working and most passionate developers that I have had the pleasure of working with. He and his genius staff take the dental business very seriously.
As Alex says:
“RevenueWell’s main premise is that any external marketing/patient acquisition program MUST be supplemented by an internal marketing strategy that maximizes the lifetime value of each patient at the practice through higher engagement. I think social media ultimately ties into this very well as it helps keep dentistry (and the office) top of mind with patients in a world where dentistry is not in anyone’s annual budget.”
So, if you are thinking of ways to increase that oh-so-important engagement with the patient and offer them ease of online appointment requests, the convenience of making payments online and increased and relevant communication, then I would highly recommend you take a look at RevenueWell. You won’t be disappointed!
Currently RevenueWell integrates seamlessly with EagleSoft and Dentrix practice software systems but integration with SoftDent and PracticeWorks is expected later this year.
**Disclaimer. I do not work for RevenueWell, I receive no perks or benefits by promoting RevenueWell and I am not part of any affiliate program associated with RevenueWell. My enthusiasm for RevenueWell is based entirely on my positive experience with the product!